What type of domains to buy?

Any guidelines / are dot com better than others? Thanks

Hi Ankur, love the question. The domain you choose affects how trustworthy your emails appear. Here’s what you need to know:

If you want to be treated like a trusted sender, act like one.

Best domain endings:

  1. .com - The gold standard, most trusted
  2. .co - Second best option

Everything else (.io, .net, etc.) typically has lower deliverability and trust.

When creating your domain:

  • Keep it short and meaningful
  • Avoid numbers and dashes (-)
  • Simpler is better - only add prefixes or suffixes if needed, not both
  • Use patterns like these examples:

Prefix examples:

  • use[name].com
  • hey[name].com
  • get[name].com
  • try[name].com
  • hello[name].com
  • weare[name].com
  • join[name].com
  • team[name].com
  • my[name].com
  • all[name].com
  • go[name].com
  • meet[name].com
  • run[name].com
  • on[name].com
  • with[name].com

Suffix examples:

*[name]app.com

I ended up turning this into a blog post. thanks for the inspiration @ankurpandey!